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Here’s Why You Need To Invest In Real Estate Photography

  • jamesd1953
  • Mar 14, 2021
  • 2 min read

Man using DSLR to take a picture.

If you’re looking to rise above the competition in the ever-growing real estate market, then real estate photography needs to become a top priority. Why, you might ask? Well, it's all about branding! And professional photography can help you stand out within the crowd.


Still not convinced? We’re going to list the top three reasons why leveraging professional photography for your house listings can majorly boost your sales!


Highlights Your Listings During Online Research

Googling your options before meeting any real estate investor in person is a common tactic that’s used by potential homeowners. In fact, a whopping 90% of homeowners tend to look at listings online that can help them narrow down their options.


So, it looks like you have a way of roping in customers before they even see you! Sure, you can write a wall of text listing down all your achievements or the various amenities in the homes you offer, but at the end of the day, seeing is believing. Professional real estate images can help impress your clients far more than any information you provide. It's a great way to bring more attention to your business!


Equipment Is Expensive

Many real estate agents like the idea of taking matters into their own hands and taking pictures themselves. You might think a quick DSLR camera purchase should do the trick, but you'll soon realize that is simply not true.


Professional photographers have thousands of dollars' worth of equipment that they bring with them to snap the perfect picture. Lights, diffusers, tripods, various lenses, a premium camera body, and expensive software are just some of the many essential types of equipment they invest in to get the job done. Not to mention the years of experience! It would be best to leave it to the professionals instead of buying a fancy camera that will be left collecting dust.

Less Stress


Outdoor patio shot with chairs.

Clicking a good picture for your listings can be an exhausting process. Making it on time to the location, taking all the necessary images, finding the right angles is just going to add stress to your already busy schedule. Instead, just hand over the job to someone else!


With all the right equipment, a professional real estate photographer can work with your requirements easily. Dark and gloomy day? They’ll edit in some sunshine. Empty room? They’ll virtually add in realistic furniture. There’s always a solution.


If you’d like to invest in real estate photography in Dallas, get in touch with us at Better Angle Media. We provide professional pictures specified to your requirement. Contact us today for more information.

 
 
 

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